Words matter, especially on your webpage. Not only do you want to attract the right clients but you want to be optimizing your keywords and SEO in the process of your storytelling.
Making sure the information on your website is compelling, well written, and directed at your target audience is imperative to growing your business. Knowing your ideal customer or client will help you attract more of them. Watering down your mission statement to attempt to reach more customers will cause your ideal customers do not believe in our value or product.
Let us overhaul your message to ensure you are attracting the clients you are wanting.